The ad budget
The money that goes straight to Google or Meta (Facebook and Instagram). We don’t invoice it and it doesn’t pass through us.
Advertising pricing
Campaign management from 249 € a month.
We set up, measure and run campaigns on Google, Facebook and Instagram. The price quoted is for our work; the ad budget is separate and goes straight to Google or Meta.
Both channels from 499 €/month · one channel from 249 €/month
All prices exclude VAT and apply to business customers. The ad budget isn’t included.
Both channels · Google and Meta
from499 €
a month for management, excl. VAT
- Google Ads plus Facebook and Instagram
- Conversion tracking and a monthly report
- We shift budget to whatever is working
The ad budget isn’t included — you pay it directly to Google or Meta.
See the plansOne channel · Google or Meta
from249 €
a month for management, excl. VAT
- Facebook and Instagram from 249 €/month
- Google Ads from 299 €/month
- Conversion tracking and a monthly report
The ad budget isn’t included — you pay it directly to Google or Meta.
See the plansHow the price is made up
With advertising there are always
two separate line items.
The prices above cover the first. The second doesn’t come from us.
Campaign management
Our work: setup, measurement, ads, optimisation and reporting.
What it depends on
Your sector, the competition, the target area, the number of campaigns, and whether this is a store or lead generation.
Why the price says “from”.
Running one search campaign for a local service and running ten campaigns for a store with a thousand products are not the same job. So the prices are starting points; you get the final figure in writing before anything goes live. We reply within one working day, and an enquiry commits you to nothing.
What we do
Three management plans.
The prices below are for our work. The ad budget is separate and you pay it directly to Google or Meta.
When you want both routes covered
Google + Facebook/Instagram
From 499 € / month
- Everything in both plans, plus:
- Conversion tracking and a monthly report
- We shift budget to whatever is working
- One team and one agreement for both channels
When people are already searching for what you sell
Google Ads
From 299 € / month
- Search campaigns on the terms people actually type
- Conversion tracking (calls, forms, purchases)
- Negative keywords, so the budget doesn’t leak
- A monthly report on what produced results
When you need to be seen first
Facebook and Instagram
From 249 € / month
- Ad account and pixel setup
- Campaigns for reach, traffic or sales
- Retargeting to people who visited your site
- A monthly report on what produced results
The ad budget isn’t included.
The figures above are the price of our work — setup, measurement, ads, optimisation and reporting. You pay the ad budget directly to Google or Meta, on your own card and your own account; we don’t invoice it and it doesn’t pass through us. How much budget makes sense is something we agree up front.
Which language the ads are written in
Setup, tracking, bidding, budget management and reporting are language-neutral, and we do them for any market. Ad copy and keywords are not. We write those in English — for other languages we work with copy your own team or translator provides, and we handle everything around it. We would rather say this now than write German ads badly.
Before we switch the ads on
An ad brings the visitor.
The site converts them.
If the site isn’t fast, clear and measured, ads only spend the budget faster. So before launch we look at where the traffic will land.
- A website or online store that is ready for traffic.
- Conversion tracking in place — without it there is no way to know what works.
- A website audit, if you want a written view of the current state before deciding.
Google Ads inside a subscription
Google Ads management is
included in VISIBILITY+.
If you’re already thinking about optimisation, Google Ads management is part of the VISIBILITY+ (299 €/month) subscription. The ad budget is separate there too and goes straight to Google. That isn’t the price of advertising as a standalone service — it’s part of a visibility subscription.
Common questions
Before you decide.
The questions we get most often about advertising.
Still not clear? +386 40 529 425
Why does the price say “from”?
Because running one search campaign for a local service and running ten campaigns for a store with a thousand products are not the same job. The starting price tells you where it begins; you get the final figure in the quote, before anything goes live. We would rather publish an honest starting point than no number at all.
Who do I pay the ad budget to?
Directly to Google or Meta, on your own card and your own account. The account stays yours.
Can I stop at any time?
Yes. The campaigns are yours and so are the logins. Subscription terms →
Does advertising replace SEO?
No. Ads work for as long as you pay; optimisation builds visibility that stays. Often both are worth doing. More about visibility →
Other price lists
Perhaps you’re after something else.
Website build
Rent from 27 €/month or own it from 690 €.
Online store build
Rent from 59 €/month or own it from 2,900 €.
Optimisation (SEO and AI)
VISIBILITY from 149 €/month, VISIBILITY+ 299 €/month.
Next step
Tell us who you want to reach.
Write and tell us what you sell, where, and what budget you have in mind. We send the quote within one working day; the enquiry commits you to nothing.